Digital Signage Content Management Software
Digital Signage Software for Managing Advertising Content in Retail StoresSoftware for managing advertising content and item labeling on a monitor
ESL – TV – The system that will provide clear, accurate and timely information about products, an advertising message, a combo deal or the prices of the items you offer, to all your customers, in a practical and noticeable way. It allows you to display video content, price and product information on screens in different areas of the retail outlet.
You will be able to change the images, video content or values with just a few clicks of the mouse, and they will become visible just seconds later. This way, you will present the desired product information in an attractive and easy way, while at the same time making it available to all your customers.
You can display advertising images on a schedule you set, or use this functionality to deliver important messages to your customers in an attractive way – the choice is yours.
With ESL-TV, you can manage any number of monitors. All you need is a TV, a Label Controller and a network connection. We are ready to provide all of this for you.
Advantages of software for managing content on a monitor and/or television
Visualization of advertising messages in the form of images or video;
Increasing the attractiveness of the sales floor;
Automating the processes of entering new items, defining regular and promotional prices and adding additional information, when a connection to POS Master is available;
The system provides the option to add any number of monitors in the outlet, and to display different information on each one of them, in accordance with the scheme defined for it.
A simplified labeling process;
Improved customer orientation;
The ability to react quickly when prices need to be changed on the sales floor;
Saves labor, time and money on printing prices;
Real-time price management allows flexibility in setting prices and the ability to experiment with their elasticity;
The ability to work autonomously, in the absence of the POS Master point-of-sale system.
Features of ESL-TV – software for managing advertising content and labeling on a monitor
Presenting combo offers;
Managing video content;
Adding advertising images and adjusting their display;
Entering new items;
Adding images for each individual item;
Entering additional product information that is visible to customers;
Displaying prices and product information on a shared television;
Adjusting the price of items at any moment;
Presenting promotional prices;
Announcing promotions, with the option for automatic change after the promotion expires, when a connection to POS Master is available;
Automatic entry of new items, when a connection to POS Master is available;
Автоматично въвеждане на продуктова информация, като производител, качество и мерна единица, при налична връзка с POS Master;
The option to prevent individual items from being displayed;
The option to preview the content on a given television before making a change, as well as to review the last saved change.
A choice of schematic presentation and distribution of items for each monitor;
Creating new users in the system and restricting their access rights.
When a connection to POS Master retail software is available, the processes of entering new items, additional product information, adjusting prices and presenting promotions become fully automatic.