Electronic shelf labels
Automate the price-change process
Replace the actions of manually changing prices with electronic shelf labels and use your employees for more valuable activities. This way, with just a few clicks, you will be able to change the prices of items you select instantly.
With electronic shelf labels, you will have peace of mind that you are showing the correct prices at the right moment. As a result, we guarantee you satisfied customers and the sale of items at the correct price. No more losses due to abandoned purchases or lower profit from an item because of an incorrect price. With the use of electronic shelf labels, all worries about investigations by regulatory authorities and the imposition of fines as a result of incorrect prices will disappear.
Start now with a quantity of electronic shelf labels you select in the zones with the most frequent price changes, and upgrade at any moment. You can use one electronic shelf label to display several products and prices.
Accuracy in changing prices
Everyone has experienced picking up a product at one price and then being unpleasantly surprised by a different price when reaching the checkout.
With electronic shelf labels, prices change automatically through a centralized system, which removes the possibility of an unpleasant discrepancy between what is set in the system and the actual price on the label.
Such a discrepancy costs the business dearly in the event of an inspection by regulatory authorities, a complaint filed with the CPC by a dissatisfied consumer, or missed sales due to a missing or incorrect price.
Saving labor and money
Electronic shelf labels significantly reduce the time and effort for replacing paper labels. With just a few clicks of the mouse, you can change the prices of items you select, and add a large group of goods to a promotion or remove them from it.
In addition, you save on the costs of labor and consumables for reprinting, checking and placing labels with updated parameters on the shelves. Employees can focus on more valuable customer service and maintaining stock on the shelves.
Unique flexibility in pricing
In real time, you can change the prices of large groups of items within seconds, fully synchronized with your software system. This way, you direct consumer demand toward certain groups of items quickly and easily. The quick change of prices allows you to run more dynamic promotions.
In addition, electronic shelf labels have unique capabilities for displaying and presenting promotional items, so that none of your items goes unnoticed.
What exactly are electronic shelf labels?
Electronic shelf labels are a digital replacement for classic paper labels. They contribute to extremely quick and easy changing of item prices in real time. Through them, you guarantee the correct price, on the correct product, right on time.
In our effort to provide the highest-quality solution to our clients, we chose to partner with Pricer – a leading manufacturer of electronic shelf labels worldwide. The company offers the best ESL solutions for high-end and mid-range retailers.
Why Pricer?
- Real-time price changes – with Pricer’s electronic shelf labels alone, you can change over 2,500 prices in just 5 minutes.
- Proven product quality – over 250 million labels installed in more than 70 countries, serving over 19,000 retail outlets.
- Devices with the longest battery life – thanks to IR technology, the labels last longer, use smaller batteries and pick up the signal with ease.
- Fast and reliable deliveries – as a premium partner of Pricer, we are able to ensure short delivery times.
Facts and figures as of 2024
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kilometers
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electronic shelf labels
We offer you a variety of sizes and types of labels for every business
Sasho Ganchev
Besides delivering huge efficiency improvements in the stores, the transition to ESL comes at a strategically important moment for the business, as we are looking to prepare our operations for the future adoption of the euro. We will be able to dynamically adapt prices and promotions in both currencies, which means that staff can focus on providing customer service rather than the administration involved in this change.
Tsvetelin Tsvetkov
Electronic shelf label solutions offer customers precise price and product information. Centralized management allows us to update the information on a large number of labels very quickly in a very short time, saving us time and labor.
Pencho Tsvetkov
As our long-standing partner and supplier of software solutions, we chose "SIS Technology" AD to implement the electronic labeling system of the world-renowned brand "Pricer".